What term describes the process of building a relationship based on communication and trust?

The term describing the process of building a relationship based on communication and trust is "building rapport." This concept emphasizes the importance of creating a supportive and understanding connection between individuals, which can lead to stronger interpersonal relationships, effective communication, and trustworthiness. Building rapport often involves active listening, showing empathy, and engaging in meaningful conversations that foster a sense of camaraderie.

While other terms like closing the sale, establishing credentials, and networking relate to different aspects of professional interactions, they do not specifically encompass the foundational relationship-building aspect that rapport signifies. Closing the sale focuses on the concluding phase of a sales process, establishing credentials pertains to demonstrating qualifications or expertise, and networking involves making connections for professional advancement. These elements can be components of networking and professional relationships, but they do not directly capture the essence of communication and trust inherent in building rapport.